What is Fuji no Kuni Food City?

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What is Fuji no Kuni Food City?

Creating Fuji no Kuni—From Kingdom of Food to Food Capital

Shizuoka prefecture has both Mt. Fuji, the highest mountain in Japan, and the deepest bay, Suruga Bay. Its wide variety of climates produce bountiful harvests and superior livestock and seafood, which are among the highest ranked in Japan. Having received one of the highest number of awards from the Ministry of Agriculture, Forestry and Fisheries, Shizuoka is a treasure trove of ingredients rich in both quantity and quality--in other words, a kingdom of food.
In our prefecture, the Kingdom of Food, we utilize the power of location. It’s an alliance between the producers of local ingredients and the chefs who use products from the prefecture, in the prefecture, to create a Capital of Food full of delicious, interesting, beautiful and healthy meals unique to Shizuoka that attract people from both Japan and abroad.

The Fuji no Kuni Capital of Food Symbol

Our symbol is reminiscent of the Japanese character for food (食), encompassing the sky, Mt. Fuji, fruit, and the letter “F” for “Fuji no Kuni” and “food”. The wave represents the ocean deeps, and the breadth of Japan’s most expansive food source.

Craftsmen Who Create the Fuji no Kuni Capital of Food—The Craftsman of the Year

One way we encourage growth of the Fuji no Kuni Capital of Food is by awarding the Fuji no Kuni Craftsman Award to those chefs and patisseries who contribute to the growth of the agricultural, fishing, and forestry industries and the culinary arts by utilizing ingredients from Shizuoka prefecture. There were 200 award winners in 2010, 63 winners in 2011, 64 in 2012, 46 in 2013, 23 in 2014, 20 in 2015,18 in 2016 and 12 winners in 2017.
Winners are presented with an insignia and plaque bearing the Fuji no Kuni Symbol (made of lacquered Shizuoka cherrywood). We hope this will spread the appeal of the Capital of Food, create a bond between producers and consumers, and help share the importance and wonder of food.

Every year, we commend the workers who have performed outstanding activities as "The Worker of the Year". From 2011 to 2015, a total of 53 workers were commended. Furthermore, for the workers who received the "The Worker of the Year" five times, a new title "Fuji no Kuni Maestro Chef" and a shield (Shizuoka Prefecture cherry wood, black lacquer polished side and back: Kongo Ishime-nuri) ・ Stone finish) is awarded.

Worker's Guidebook “SHIZUOKA Gourmand Guide Fuji no Kuni Food City Making Worker”

In March 2015, "Fuji no Kuni Food City Making Worker 2015" was published.
Guidebooks are sold at bookstores in major cities throughout Japan, mainly in Shizuoka Prefecture and the Tokyo metropolitan area, and can also be purchased online. Please take a look at "Fuji no Kuni" as a book to know the wonderfulness of Shizuoka's food.
This time, we are distributing an e-book version when the book is published.
■ Books / Bookstores nationwide, Amazon, Rakuten stores, etc.
■ E-book version / Publishing Distributed by Digital Publishing Initiatives, Googleplay, Rakuten kobo, Kinokuniya Bookstore, etc.

The 5th workman guidebook
SHIZUOKA Gourmand Guide Fuji no Kuni Food City Creation Worker 2015
Introducing information on the shops of 23 cooks and confectioners who were commended as "Fuji no Kuni Food City Craftsmen" in November 2014, and representative dishes.
Information on the eight companies and organizations that received the newly established "Fuji no Kuni Food City Creation Contribution Award" and the eight selected as "The Workers of the Year 2014" is also posted.
(Color 144 pages Mile Staff / Impress Co., Ltd. 920 yen (excluding tax))
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The 4th workman guidebook
SHIZUOKA Gourmand Guide Fuji no Kuni Food City Creation Worker 2014
Introducing information on the shops of 46 cooks and confectioners who were commended as "Fuji no Kuni Food City Craftsmen" in November 2013, and representative dishes.
At the end of the book, information on the 12 people selected as "The Worker of the year 2013" is also posted.
(Color 160 pages, Mile Staff / Impress Communications, 1,000 yen (excluding tax))
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The third guidebook for workers
SHIZUOKA Gourmand Guide Fuji no Kuni Food City Creation Worker 2013
Introducing information on the shops of 64 cooks and confectioners who were commended as "Fuji no Kuni Food City Craftsmen" in November 2012, and representative dishes.
At the end of the book, information on the 12 people selected as "The Worker of the Year 2012" is also posted.
(Color 160 pages Mile Staff / Mates Publishing body 1,000 yen (excluding tax))
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The second workman guidebook
SHIZUOKA Gourmand Guide Fuji no Kuni Food City Creation Worker 2012
Introducing information on the shops of 63 cooks and confectioners who were commended as "Fuji no Kuni Food City Craftsmen" in November 2011, and representative dishes.
At the end of the book, information on 13 people selected as "The Worker of the Year 2011" is also posted.
(Color 160 pages Mile Staff / Mates Publishing body 1,000 yen (excluding tax))
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The first workman guidebook
SHIZUOKA Gourmand Guide Fuji no Kuni Food City Creation Worker 200 Shizuoka Prefecture Ingredients Dictionary
Introducing information on the shops of 200 cooks and confectioners who were commended as "Fuji no Kuni Food City Craftsmen" in November 2010, and typical dishes.
At the end of the book, there is a 45-page "Shizuoka Prefecture Ingredients Dictionary".
(Color 480 pages, Mile Staff / Mates Publishing, 1,200 yen (excluding tax))
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