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Top (Shizuoka Food Selection)/
What is Fujinokuni's new product selection?
Top (Shizuoka Food Selection)
From the diverse and high-quality agricultural, forestry and fishery products of Shizuoka Prefecture, products with value and features that can be proud of nationwide and overseas are carefully selected based on the prefecture's own certification standards and selected as ``Itadaki/Shizuoka Food Selection''. ” has been certified.
Top (Shizuoka Food Selection) logo mark
This is the logo of "Itadaki/Shizuoka Food Selection". It is listed on the packaging of certified products.
The word ``summit'' expresses high quality with the image of the summit of Mt. Fuji, the highest mountain in Japan, and also has the meaning of ``receiving'' the blessings of the earth with gratitude.
Top (Shizuoka food selection) introduction video
2020 pamphlet
2020 pdf (7.4MB) |
Certification criteria
| Item | Certification criteria |
| sales point | Products with functions, features, uniqueness, etc. that are clearly different from those of the same type of agriculture, forestry and fishery products produced and manufactured inside and outside the prefecture. |
| Distribution / sales strategy | The sales policy and distribution management of the applied product are in place. |
| Safe | It is desirable to have a system in place to manage the production and manufacturing process of prefectural products and to communicate with customers in case of an emergency, and to have acquired Shizuoka Agriculture, Forestry and Fisheries Certification System, JGAP, T-GAP, HACCP, ISO, etc. |
| 品質 | Excellent efforts and technical backing in production / manufacturing, distribution, and sales in order to sell products of stable quality. |
| Evaluation |
Have a sales record of a certain scale or more Have a certain amount of support |
2021-2023 Brochure
Common to Top (Shizuoka food selection) and new product selection
2021 pdf (3.0MB) |
2022 pdf (3.0MB) |
2023 pdf (3.0MB) |
Fuji no Kuni New Product Selection
We are working to increase the added value of agricultural, forestry and fishery products produced in Shizuoka Prefecture by selecting new processed products that take advantage of the attractiveness of agricultural, forestry and fishery products produced in Shizuoka Prefecture, and linking them to new product development and product improvement by companies.
Fujinokuni new product selection mark
Food
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non-food
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Pamphlet
2020 pdf (3.0MB) |
Examination criteria
"Fuji no Kuni New Product Selection" is a competition for processed products that use agricultural, forestry and fishery products from Shizuoka Prefecture and have been commercialized within two years (products that have been improved within the past two years are eligible for submission). ).
| Item | Specific content |
| Attractiveness as a product | Is the product attractive as a whole, such as product concept, product features, taste, and usability? |
| Sales strategy | Is the target, sales channel, product development, content, price, etc. clear? |
| Sales volume | Is the production volume required for sales inside and outside the prefecture secured? |
| Local color | Is it a product with a rich local color that can effectively convey the charm of the prefecture's agricultural, forestry and fishery products that are characteristic of the region through the product? |
| Design etc. |
Is the material, design, etc. of the container / packaging a product that reflects the product concept, etc.? |
| Safety and security initiatives |
Whether the product has been approved for the safety certification / certification period, and whether the product has the manufacturing process and quality control properly implemented. |
| Efforts to achieve the SDGs |
Is it an initiative to achieve the SDGs, such as regional collaboration in the production and procurement of raw materials for products, the process of commercialization, the manufacture and sale of products, and product promotion? |
